Online Marketing for Coaches
A rapidly emerging market is online education and coaching programs. It seems like nowadays everyone has been exposed to the idea of passive income through the transfer of valuable knowledge. Just put up a website and you will be sitting on a beach making money on autopilot in no time right?
The reality is that this is not so easy. In order to be successful in the online coaching market, you have to make a large investment on the front end.
First, a website needs to be built where you host all of your courses out of. After that, you must carefully hone in on your demographic through pay per click marketing on social media and Google.
Similar to the real estate market, success in the online coaching industry is based on your ability to build a strong trust with your audience. This is why along with a solid pay per click strategy, there also has to be a strong reputation management strategy in place.
In most cases, it is beneficial to run students through a free test course to show proof of concept by getting results with your first batch of students.
Selling yourself as an expert takes major skills and we are here to help you navigate the process in a way you do not burn out through making costly mistakes that can work against you.