Crafting a Brand Identity for a Therapy Business
Digital Advantage Co. is delighted to spotlight our transformative project with New Journeys Co, a burgeoning therapy business. Our collaboration involved building a new brand from the ground up, inclusive of logo and website design, search engine placement, and therapist directory listings.
Brand and Logo Design:
Our work with New Journeys Co began at the very genesis of their brand. We carefully crafted a unique brand identity that embodied the healing and transformative journeys that their therapy services facilitate. The brand design was infused with a balance of professionalism and warmth, resonating with the core ethos of New Journeys Co.
In line with this new brand identity, we designed a logo that encapsulated the essence of New Journeys Co. The logo served as a visual anchor for the brand, aligning perfectly with their mission and services.
After establishing the brand identity, we developed a sleek and user-friendly website, incorporating the brand’s visual language and key messages. The website was designed with a focus on the user experience, ensuring potential clients could easily navigate and find the information they needed about New Journeys Co’s therapy services.
SEO and Directory Listings:
Beyond design work, our team implemented a strategic SEO plan to enhance New Journeys Co’s online visibility. We optimized their website and content to rank highly on search engines, ensuring they would be easily found by those seeking therapy services.
We also took proactive steps to list New Journeys Co on various therapist directories. These listings not only boosted their online presence but also started driving a steady flow of clients to their business, kickstarting their operational success.
Our journey with New Journeys Co is a testament to Digital Advantage Co.’s capabilities in building powerful brand identities and designing functional, appealing websites. Moreover, it highlights our commitment to supporting businesses beyond just design and development, as we strive to ensure their digital visibility and marketplace success. Our work with New Journeys Co exemplifies the comprehensive approach we bring to every project.
Here is the logo we designed:
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